4th of July Sale!

Stop Wasting Money On Store Bought Baits. Make Your Own From Home!

4th of July Bundle Sale Bonuses: Soft Plastic Baitmaker Blueprint ($147 Value), Color Recipe Guide, Color Mixing Guide, Buyer's Guide and more!

7 Day Baitmaker is for anyone who wants to master soft plastic baitmaking (the easy way). Learn to customize color, sink rate, durability, and action for any fishing application. Plus sell your lures for side income if you wish!

4th of July Sale! Join now to get full lifetime access to the course, 4 additional premium exclusive bonuses, buyer's guides, checklists, and more for just $49 (normally $432).

Offer Expires Soon.

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“The advice from these guys helped me clean up my process fast. Their experience shows in how clearly they explain things.”

Allen L.
Allen L.
7 Day Baitmaker Student

"My tackle box looks completely different now. Half of what's in it I made myself and they're unique colors the fish haven't seen plus saves me money!"

Sam A.
Sam A.
7 Day Baitmaker Student

"Caught my first fish on a bait I made myself last weekend. That feeling doesn't compare to anything."

Dylan G.
Dylan G.
7 Day Baitmaker Student

15+

Color Building Techniques

Day 2

You Make Your First Bait

$0

Wasted On Materials

50+

Color Recipes Included

90+

Step by Step Video Lessons

The Problem Is...

Most Fishermen Who Try Baitmaking Quit Within 3 Injections.

Not because it's too hard. Because nobody showed them the right order of operations. The materials are confusing, the tutorials are scattered, and every mistake costs money.

You're Burning Money on the Wrong Materials

"Cheap injectors that don't work. Pigments and powders you don't understand. Plastic burned through trial and error trying to figure out colors. Failed injections that cost you batch after batch. Most beginners waste hundreds before they pour a single bait they're proud of."

YouTube Taught You 10 Different Ways to Do the Same Thing

Contradicting tutorials. No clear system. Hours wasted searching for an answer buried in a 40-minute video from 2019.

You Know What You Want the Bait to Do — You Just Can't Make It Happen

You know the color you want. You know how you want it to fall. You know the action you're after. What you don't know is how to make all three happen at the same time, and that's exactly what costs people months of frustration.

The Solution

7 Days. Every Method. Total Control.

7 Day Baitmaker is a complete video course built by two brothers who spent years figuring out the hard way what you can now learn in a week. Injection molds. Open pours. Color building from scratch. Formulation dialing. Material selection. All of it — in the right order, explained like a real fisherman would explain it.

+ 8 Limited Time Benchside Cheatsheets

+ 8 Limited Time Benchside Cheatsheets

Why Learn Soft Plastic Baitmaking?

7 Day Baitmaker Agenda

Learn how to create professional quality soft plastic lures in the shortest timeframe possible

Day 1: Fundamentals, Gear & Product Recommendations

  • Understand all the gear and materials available to you

  • The exact gear you should buy depending on your budget and goals (hobby or side income)

  • Understand what is required and what is nice to have

  • How to take full advantage of your bonuses

  • Exercise: Order your materials

Course Feature

Day 2: Technical Skills & Common Beginner Mistakes

  • Technical skills every baitmaker must learn

  • Most common mistakes of beginners and how to fix them

  • Curing, adding scent, packaging, and more

  • Designing your workshop

  • Exercise: Make your first bait with lures you already own

Course Feature

Day 3: Making Baits From Scratch

  • Choosing your plastisol

  • Plastisol preparation

  • Basics of color building

  • Working with multiple colors

  • Exercise: Make different style baits using recipe guide

  • Exercise: Make your first laminated bait

Course Feature

Day 4: Master Your Materials and Plastic Formulations

  • Unlock the full color building potential of your materials

    • Pearl powder, highlight powder, color shift, automotive powder, sparkle flake, glow powder, UV powder, siren scales, micashift, holoshift, pixie dust, and so much more

  • Dial in plastic formulations to match any fishing application

    • high float - fast sink, super soft - super durable, high stretch - low stretch, floating appendages and more

  • Exercise: Color Match Challenge

Course Feature

Day 5: Advanced Color Building Techniques

  • How to make coreshots, swirls, and colored appendages

  • How to use a C-block

  • Get creative by adding more to your molds

    • Feathers, rattles, glow sticks, jig skirts, tinsel and more

  • Exercise: Choose your creative style and upload to community

Course Feature

Day 6: Basics to Hand Pouring

  • Unlock unlimited creativity with open pour molds

  • Understand how to use the different types of open pour molds: aluminum, silicone, and composite

  • Learn proper mold preparation for the best results

  • Most common open pour mistakes and how to fix them

  • Exercise: Make your first solid and multi-layered open pour bait

Course Feature

Day 7: Advanced Hand Pouring Techniques

  • Learn advanced techniques such as skin pouring, capsule pouring, dusting, drizzling, clear dipping, the foil method and more

  • Understand the power of clear to add dimension

  • Learn how to make ultra realistic patterns

  • How to use these techniques together

  • Exercise: Apply these advanced techniques to your next pour

Course Feature

4th of July Sale Bonuses:

4th of July Sale Bonuses:

The Soft Plastic Baitmaker Blueprint

The Soft Plastic Baitmaker Blueprint

Detailed printable cheatsheets designed to stay at your workbench and outlines everything you need to know as a soft plastic baitmaker.

Detailed printable cheatsheets designed to stay at your workbench and outlines everything you need to know as a soft plastic baitmaker.

What's Included In The Soft Plastic Baitmaker Blueprint

Bench Guide

Stop wasting plastisol looking things up while you pour. The Ultimate Baitmaker’s Bench Guide is a quick-reference cheat sheet designed to sit right next to your injector so you always have the most important baitmaking information at your fingertips. That means fewer ruined batches, less wasted plastisol, and better results fast!

  • Safety and workplace setup

  • Plastisol preparation

  • Injection mold preparation

  • Injection guidelines for every technique

  • Step by step injection process

  • Injection troubleshooting guide

  • Open pour mold preparation

  • Open pour step by step process

  • Advanced open pour techniques

  • Color building tips and tricks

  • Color matching process

  • Open pour troubleshooting guide

Materials Guide

Create better colors with confidence. The Materials Guide breaks down the exact differences between the materials baitmakers use every day, including glitters, pigments, dyes, plastisols, powders, and additives. You'll know exactly what each material does, what results to expect, and which products are worth buying, helping you save money and create the colors you've been imagining much faster.

Buyer's Guide

One of the biggest mistakes new baitmakers make is wasting hundreds of dollars on equipment and materials they don't actually need. The Buyer's Guide shows you exactly what to buy, what can wait, and what purchases beginners often regret, so you can build your baitmaking setup with confidence and avoid costly trial and error from day one.

Additional 4th of July Sale Bonuses

Recipe Guide

Most beginners burn through batch after batch trying to nail a color. This guide cuts all of that out. 50+ tested formulas ready to pour from day one. Use them as is or build on them to create colors that are completely your own.

Saturation Guide

Know exactly how many drops of pigment to hit your target saturation. Stop guessing. 10x the speed of your color building process.

Color Mixing Guide

See exactly how colors interact before you pour. Increase your color building range and stop wasting materials on combinations that don't work.

What's Included In 7 Day Baitmaker

  • 7 days of step-by-step video instruction

  • Beginner AND advanced open pour / hand pouring

  • Plastic formulation dialing (sink rate, action, durability)

  • Lifetime access across all devices

  • 4 Premium Bundle Sale Bonuses (see above)

  • Beginner AND advanced injection techniques

  • Full color building system — beginner to advanced

  • Complete materials guide — buy only what works

  • Access to the Quick Start Accelerator ($80 material starter setup guide)

The Result

Custom Colors Nobody Else Is Throwing

Build unique colors you designed, specific to your water and your fish. Nobody else on the lake has your formula.

Baits Dialed for Your Exact Application

Control sink rate, action, and durability. Make it float. Make it sink fast. Make it exactly what you need.

Never Waste Money on Materials Again

Know what to buy before you spend a dollar. The buyer's guide alone is worth the price of the course.

Catch Fish on a Bait You Built

There is no better feeling on the water. It never gets old.

Fix Commercial Baits That Are Almost Right

Change the color, the hardness, the sink rate. Take any bait and make it yours.

Turn the Hobby Into Income (Optional)

The skills learned in this course are more than enough to start selling custom soft plastics if you choose to.

Meet Your Instructors

Meet Your Instructor

We’re two brothers (Ethan and Cameron Blanchard) and longtime baitmakers who learned soft plastic baitmaking the hard way.

When we started, we had no idea where to begin, what equipment actually mattered, or how color building really worked. We wasted money on gear we didn’t need, absolutely ruined batches of plastic, made thousands of baits that never matched what we pictured, and spent countless hours trying to figure it out on our own. On top of that, we learned some safety lessons the hard way.

And guess what the #1 thing we learned on this journey is…?

You don’t need to spend thousands of dollars to have fun with this hobby or take years to finally figure things out. You just need some guidance so you don’t make the same mistakes everyone else does.

Once you understand the fundamentals, the sky is the limit to what you can create. 

AND THAT RIGHT THERE is exactly why we decided to create this program, 7 Day Baitmaker. 

But we get it, you probably don't really care about who we are and why we created this platform... Right now, all you care about is CAN WE ACTUALLY HELP YOU?

Well, 7 Day Baitmaker is specifically designed to take out all of the guesswork and more importantly, get you results fast.

We are so excited for you to begin this journey and we can’t wait to see what you create!

Who Is This Course For?

  • You're a fisherman curious about making your own custom baits

  • You've tried baitmaking and gotten frustrated or wasted money

  • You want colors and formulations you can't buy off any shelf

  • You want to catch fish on something you built with your own hands

  • You want to stop paying full price for baits that are almost right

  • You want to dial in sink rate, action, and durability for specific fishing applications

  • You value SPEED! The primary goal of this course is to teach you FASTER than any other resource on planet earth. We will pack over a year of training in the next 7 days.

Who Is This Course NOT For?

  • People who aren't willing to take instructions and prefer to figure things out on their own with trial and error and waste tons of money in the process.

  • People who don't value saving money and time following a proven success plan.

  • People who are fine with only making basic or ugly baits.

  • 7 Day Baitmaker Program ($129)

  • Soft Plastic Baitmaker Blueprint ($147)

  • Bundle Bonus #1: Buyer's Guide ($39)

  • Bundle Bonus #2: Recipe Guide ($39)

  • Bundle Bonus #3: Saturation Guide ($39)

  • Bundle Bonus # 4: Color Mixing Guide ($39)

Total Value: $432

Just $200

$49

(Instant Lifetime Access!)

Frequently Asked Questions

What skill level is this program for?

7 Day Baitmaker was designed to take you from knowing absolutely nothing about baitmaking to being able to produce professional quality soft plastic lures.

With your new skillset, you'll be able to create lures people will want to pay you for!

How long do I have access to the program & when does it start?

After enrolling you get LIFETIME access to the program across any and all devices you own. Inside the program there is 7 days of skill developing content + exercises.

Can't I learn all of this on Youtube?

Youtube is a fantastic resource with more free tutorials than anyone is ever capable of watching.

But a side effect of only learning on Youtube is that you'll waste dozens of hours learning the same thing, searching for tutorials only to find partial answers and not having precise exercises designed to help you truly learn the skills you're after.

If you want to develop your skills FAST, then 7 Day Baitmaker is for you. 

Plus, what is your time worth? 

This program will save you weeks of frustrated time searching for answers and rapidly increase your soft plastic baitmaking skills. 

For some - thats $49 well spent!

If your time isn't worth that yet... 

Stick to Youtube until it is!

Will this hobby be expensive?

It can be, if you go into it blind.

Most beginners overspend because they don’t know what actually matters so they end having a shelf full of products and equipment that just collect dust. 

We built this course specifically to prevent that based on our years of mistakes.

Why make my own baits if I can just buy them?

The answer is simple, control.

You control the color, the sink rate, durability, scent, design and action to match exactly how you want to fish but even more than that, catching fish on your own creation is the most fun you’ll ever have fishing and trust me, you’re going to love the process of making the bait too


Is there a guarantee?

Absolutely! If you are not completely SATISFIED and ENLIGHTENED by the 7 Day Baitmaker Program, then contact us within 30 days for a full refund, no questions asked!

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DISCLAIMER: The sales figures stated on this landing page and discussed in the  7 Day Baitmaker are our personal sales figures and in some cases the sales figures of previous or existing clients. Please understand these results are not typical. We’re not implying you’ll duplicate them (or do anything for that matter). The average person who buys “how to” information gets little to no results. We’re using these references for example purposes only. Your results will vary and depend on many factors including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action. If you’re not willing to accept that, please DO NOT PURCHASE The 7 Day Baitmaker Program.